For enhanced safety, the front seat shoulder belts of the Audi S5 are height-adjustable to accommodate a wide variety of driver and passenger heights. A better fit can prevent injuries and the increased comfort also encourages passengers to buckle up. The BMW M3 doesn’t offer height-adjustable seat belts.
Both the S5 and M3 have child safety locks to prevent children from opening the rear doors. The S5 has power child safety locks, allowing the driver to activate and deactivate them from the driver's seat and to know when they're engaged. The M3’s child locks have to be individually engaged at each rear door with a manual switch. The driver can’t know the status of the locks without opening the doors and checking them.
In the past twenty years hundreds of infants and young children have died after being left in vehicles, usually by accident. When turning the vehicle off, drivers of the S5 are reminded to check the back seat if they opened the rear door before starting out. The M3 doesn’t offer a back seat reminder.
To provide maximum traction and stability on all roads, All-Wheel Drive is standard on the S5. But it costs extra on the M3.
Earlier warning of stopped traffic, traffic signals, dangerous road conditions, weather, or accidents, can keep driver's safer and prevent crashes. The S5 has Car-to-X Services, a system that seamlessly communicates important warnings to the driver about impending danger, if they're available. The M3 doesn’t offer a system that can receive automated systems from infrastructure.
Both the S5 and M3 have rear cross-traffic warning, but the S5 has Automatic Brake Activation (automatically applies the brakes) to better prevent a collision when backing near traffic. The M3’s Cross Traffic Warning doesn’t automatically brake.
Both the S5 and the M3 have standard driver and passenger frontal airbags, front side-impact airbags, driver and front passenger knee airbags, side-impact head airbags, front seatbelt pretensioners, four-wheel antilock brakes, traction control, electronic stability systems to prevent skidding, crash mitigating brakes, post-collision automatic braking systems, daytime running lights, lane departure warning systems, blind spot warning systems, rearview cameras, rear cross-path warning, driver alert monitors and available around view monitors.